Three Wise Dames

Marketing in the Life Science Industry

3WD Interview–NurseBab a.k.a. Barbara Dehn, RN, MS, NP August 25, 2011

Filed under: 3WD Interviews,Debbie,Lisa,Women consumers — Debbie Donovan @ 4:41 pm
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NurseBarb a.k.a. Barbara Dehn, RN, MS, NP

My connections to Barbara Dehn are many. First the original wise dame, Lisa, connected with her while doing research and sent me her bio. Next, I contacted Barb for a market research project and she provided valuable insights. Then one night she was a guest at a fondue party held at my house. She was gracious enough to agree to an official 3WD interview.

  • How did you arrive in your current role?

It was a combination of luck and hard work.  Like many entrepreneurs, I started Blue Orchid Press after having an “Aha” moment while looking at a fold out map of Washington, DC and then visualizing a women’s health guide that was packed with information in an easy to read format that folded up like a map. As a nurse practitioner, I had been producing health information packets for years, so I hired a fantastic designer, rolled up my sleeves and started a publishing company.

Meanwhile I was also speaking on women’s health topics to audiences around the country and found myself in the proverbial “right place at the right time.”  A producer from NBC saw me give a talk and asked me to start appearing on live national TV as a health expert. Appearing on television is exciting and a fantastic way to reach a larger audience with important health information.

  • What do you love most about the work you do?

I love everything about my work.  I’m fortunate to have a variety of experiences. I love working with people one-on-one and hearing their stories.  I’m fascinated by their resilience, strength and ability to love and nurture.  I’ve been honored to be part of people’s lives through some of the most deeply personal and private moments from trying to have a baby and  giving birth to the transitions people and their families face at the end of life. Being fully present and listening to people and providing care and guidance  is what I’m passionate about and want to continue as long as I can.

  • Where is the most exotic place in the world that you’ve eaten?

I spent part of my childhood on Kodiak Island, Alaska, so I guess it would be one of the many summer days, eating salami sandwiches with my brothers while fishing for red salmon on the banks of the Buskin River. We were keeping one eye out for bears and  bald eagles, who’d eye us warily while they did their own fishing.  We lost a lot of lures and still caught a lot of fish.

I’m looking forward to doing more work with NurseBarb and having dinner with her again soon.

Related information:

NurseBarb’s website

NurseBarb on Twitter

NurseBarb on YouTube

(C) 2011 eGold Solutions; all rights reserved.

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One Response to “3WD Interview–NurseBab a.k.a. Barbara Dehn, RN, MS, NP”


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