Three Wise Dames

Marketing in the Life Science Industry

Blessings to my Healthcare Social Media Gurus September 26, 2012

Filed under: Debbie,DTC,marketing,Programs,Social media,strategy — Debbie Donovan @ 2:15 pm
Tags: , ,

[I’ve updated this post from July 2010 because in the past 2-1/2 years a few things have changed.]

I am frequently asked to explain how “social media” works for health care companies and providers. After I answer specific questions and cite examples, the next question I get is a variation of, “How did you figure all this stuff out?”

The answer is pretty simple. Early in my self-guided study I stumbled upon what I can only describe as gurus. They provide a steady stream of examples of creative execution, critical insights on legal and regulatory issues and infinite enthusiasm for this communication revolution.

The big news is that gurus Ed and Lee have gotten together to make sure that Ed’s Hospital social media list has a new home at the Center for Social Media at the Mayo Clinic and title: Health Care Social Media List . It’s a critical resource for anyone selling products or programs to hospital administration.

I’ve learned that the best karma I can give is a shout out to those whose activity I can’t miss:

Namaste!

(C) 2012 eGold Solutions all rights reserved.

Advertisements
 

 
%d bloggers like this: